By Emily Byrne, Marketing Executive at YUDU Header image by Gemma Smith, Graphic Designer at YUDU Covid19 and lockdown restrictions meant we’ve all had a lot more time to spend at home and become a little more creative. Whether this meant picking up a paintbrush, reading a book or dusting off the knitting needles, we’ve... Continue Reading →
By Jim Preen, Director of Crisis Management at YUDU Header Image by Gemma Smith Publishers who are struggling to get their content printed and distributed during the coronavirus outbreak are turning to digital, says YUDU CEO Richard Stephenson. Newspapers, journals and trade magazines are seeing a huge spike in readership on the back of the... Continue Reading →
Last month the EU proposed a new copyright law , which shows a growing concern over how to rein in plagiarism, “fake news” and the power of internet giants like Google and Facebook.
Some may see Apple's acquisition of Texture as a surprising move, but I think it is carefully calibrated but unlikely to deliver any revenues that will be significant for Apple or the magazine companies. As many will know, we have been demoting our position in the B2C subscription magazine market, having previously provided digital publishing... Continue Reading →
One of the conclusions of our research is that physical retail stores can in fact significantly improve conversion rates from their in-store traffic, if they invest in well-trained staff who understand the product catalogue they’re selling.
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Crisis management, crisis communication and other subjects that have caught our eye
Documentation, Communication and Protection in a Digital World
